Mark Zuckerberg is not comfortable with the enormous influence he has over the world.
During his apology tour this week for the Cambridge Analytica data scandal, Zuckerberg lent support to the idea of regulating Facebook and admitted he'd rather not be the person making content policy decisions for the world.
But he pushed back on one thing: Facebook's immense power.
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When CNN's Laurie Segall asked if Facebook (FB) had become "too powerful," Zuckerberg responded: "I don't think so."
"The reason why we've succeeded as a company is because we serve people and give people power," Zuckerberg said. "The day that we stop doing that, we'll stop being a relevant company."
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Zuckerberg argued that history shows any list of "the biggest [companies] in any given industry" will inevitably change "ten years later, or ten years after that."
And yet, at this moment, Facebook isn't just on the list, but nearly unrivaled in its dominance.